Case Study: Yahoo!
Sarah Leighton Sarah Leighton

Case Study: Yahoo!

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Case Study: Messenger
Sarah Leighton Sarah Leighton

Case Study: Messenger

After years of organic growth, Facebook Messenger needed to reclaim its position in an increasingly competitive messaging landscape. The Studio Production team partnered cross functionally to develop the platform's first comprehensive outbound marketing in over 2.5 years.

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Case Study: Airbnb Host Resource Center
Sarah Leighton Sarah Leighton

Case Study: Airbnb Host Resource Center

With an updated distribution channel strategy introducing multiple entry points, our talented but lean editorial and creative team needed to optimize for discovery while building something unprecedented: Airbnb's first on-platform content destination.

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Case Study: Airbnb 2019 Host Q&A
Sarah Leighton Sarah Leighton

Case Study: Airbnb 2019 Host Q&A

Airbnb partnered with cross-functional teams to reimagine their quarterly Host Q&A, transforming it from a standard corporate update into an authentic community experience that connected hosts worldwide with executive leadership and new product innovations.

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Case Study: Eventbrite
Sarah Leighton Sarah Leighton

Case Study: Eventbrite

Eventbrite needed to optimize operational processes across three critical pillars of their user experience practice: Design Systems, UX Research, and Writing for UX. As the organization scaled, they required streamlined workflows that could support innovation while maintaining quality and consistency across all product areas.

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Case Study: Apple
Sarah Leighton Sarah Leighton

Case Study: Apple

The Core Creative Design team partnered cross-functionally to implement a new, unifying digital design system, ensuring every product launch and campaign maintained the cohesive, best-in-class experience Apple is known for.

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Case Study: Google
Sarah Leighton Sarah Leighton

Case Study: Google

Google Store needed to launch multiple flagship products—Pixel 5a with 5G, Nest (indoor, wired), and Pixel 6a—across 31+ countries simultaneously. With over 100 stakeholders, compressed timelines, and a multi-million dollar budget, the challenge was orchestrating a cohesive global launch while accommodating regional nuances and maintaining brand consistency across all touch points.

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